noelinvb's avatar
noelinvb
Active Contributor
5 months ago

Allow short code SMS for extensions and chat queues

Recently discovered after submitting a few support cases and calls with GoTo Support that short codes did not messages did not function with our configuration of GoTo.  This is a critical functional for business numbers to accept short code SMS for things like login and authentication OTP.

 

Short code SMS can be a powerful tool for businesses, and embracing it benefits businesses and customers. 

  1. Efficiency and Brand Recognition:

    • Short codes (typically 5-6 digits) are easy to remember and type. Businesses can use them for marketing campaigns, customer support, and promotions.
    • When customers receive messages from a recognizable short code (e.g., “12345”), they associate it with the brand, enhancing brand recall.
  2. Engagement and Interaction:

    • Short codes enable interactive communication. Businesses can run polls, surveys, or contests via SMS.
    • Customers can text keywords to short codes to subscribe, get information, or receive discounts. This fosters engagement and builds loyalty.
  3. Cost-Effective Marketing:

    • Compared to traditional advertising channels, short code SMS is cost-effective.
    • Businesses can reach a large audience instantly without spending on print, TV, or radio ads.
  4. Compliance and Security:

    • Phone service providers can ensure compliance with regulations (e.g., TCPA) by monitoring short code usage.
    • Short codes are less susceptible to spam and phishing, as they’re vetted and controlled.