cancel
Showing results for 
Search instead for 
Did you mean: 
Highlighted
New Contributor

What is the statistically best time to host a webinar?

What is the statistically best time to host a webinar? What days of the week and times statistically have highest attendance?
4 REPLIES 4
Highlighted
New Contributor

Re: What is the statistically best time to host a webinar?

Hi Beth,

We recently did an analysis of just that :-)

Here's what we found to be the best days and times as measured by the highest average number of attendees. 

Best day of the week: Tuesday (but Thursday and Wednesday are not far behind). Avoid Monday and especially Friday.

Best start time depends on your location. For a US audience 1pm or 2pm ET performs best.

Hope it helps,

Daniel
Highlighted
New Contributor

Re: What is the statistically best time to host a webinar?

Thank you Daniel! 

Was the statistically best time either 1-2pm in each time zone? Or simply 1-2pm ET across the board? 

Thanks again. Smiley Happy 
Highlighted
New Contributor

Re: What is the statistically best time to host a webinar?

Also, check out our Insider's Guide to Better Webinars. It has the best tips from our own webinar team here at GoToWebinar :-)
Highlighted
New Contributor

Re: What is the statistically best time to host a webinar?

For the US the best time is either 1pm or 2pm because that gives you the best combination of decent start times for the population centers on both the west coast (start time there 10am or 11am) and the east coast (1pm or 2pm). 

If you're audience is in a single time zone we've seen 10am outperform all other times, but 11am, 1pm and 2pm are all workable and the drop off for other times during regular office business hours is also manageable. 

We've also experimented with inviting for only a 30 minute time slot, but then keeping the webinar open longer than that. In the tests we've run we've seen a bump in registrations we believe is due to 30 minutes being easier for people to accomodate.